Exploring the Impact of Social Media Platforms on Secretarial Efficiency in Public Polytechnics in Southwest Nigeria

Authors

  • Aliu Zainul Abideen School of Management Sciences, Federal Polytechnic Ayede, Ayede, Oyo State 202102, Nigeria
  • Olubato Felicia Yemisi School of Management Sciences, Federal Polytechnic Ayede, Ayede, Oyo State 202102, Nigeria
  • Tijani Saheed Abiodun School of Management Sciences, Federal Polytechnic Ayede, Ayede, Oyo State 202102, Nigeria
  • Lawal Imran Babatunde School of Communication and Information Science, Federal Polytechnic Ede, Ede, Osun State 232104, Nigeria
  • Tijani Oluwafemi Muhydeen School of Engineering Technology, Federal Polytechnic Ayede, Ayede, Oyo State 202102, Nigeria
  • Oyinloye Shakirat Abolaji School of Science and Technology, Federal Polytechnic Ayede, Ayede, Oyo State 202102, Nigeria

DOI:

https://doi.org/10.37134/ibej.Vol18.1.9.2025

Keywords:

Exploring, Social Media, Platforms, Secretarial Efficiency, Polytechnics, Southwest Nigeria

Abstract

This research examined the influence of social media platforms on the productivity of secretarial staff at Polytechnics located in Southwest Nigeria. The study was guided by three research questions. The research used a descriptive survey approach. The research population consisted of 750 secretaries employed at public Polytechnics in Southwest Nigeria. The research used a simple random sampling approach to pick a sample of 265 secretaries. A structured questionnaire was used to gather data for the research. The instrument's reliability coefficient was calculated using the Spearman rank-order correlation coefficient, resulting in a value of 0.62. The data gathered were analysed using the arithmetic mean approach. The research results indicate that social media platforms have significantly enhanced the performance of secretaries at public Polytechnics in Southwest Nigeria, resulting in increased effectiveness and efficiency in their assigned jobs. It has been determined that using social media platforms would enhance the effectiveness of secretaries by providing them with access to educational information that aligns with international standards in secretarial and management practices. The research suggested that secretaries should receive comprehensive training in using social media platforms. This training would enable them to become familiar with digital productivity platforms and tools, which are essential for enhancing managerial and administrative efficiency.

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Published

2025-04-30

How to Cite

Aliu, Z. A., Olubato, F. Y., Tijani, S. A., Lawal, I. B., Tijani, O. M., & Oyinloye, S. A. (2025). Exploring the Impact of Social Media Platforms on Secretarial Efficiency in Public Polytechnics in Southwest Nigeria. International Business Education Journal, 18(1), 139-152. https://doi.org/10.37134/ibej.Vol18.1.9.2025