Preliminary Study on Entrepreneurial Intentions Among Female Industrial Design Graduates in Saudi Arabia

Authors

  • Nur Fadhilah Mohd Omar Department of Industrial Design, College of Design, Imam Abdulrahman Bin Faisal University, Dammam, Kingdom of Saudi Arabia
  • Wan Noor Faaizah Wan Omar Faculty of Art and Design Universiti Teknologi MARA, Sg. Petani, Kedah, Malaysia
  • Hema Zulaika Hashim Faculty of Art and Design, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
  • Azyyati Anuar Faculty of Business and Management, Universiti Teknologi MARA, Sg. Petani, Kedah, Malaysia

DOI:

https://doi.org/10.37134/ejoss.vol12.sp2.13.2026

Keywords:

Entrepreneurial intention, Female entrepreneurship, Industrial Design , Business course, Sustainable Development Goal (SDGs) 5 of Gender Equality (GE) , SDG 8 related to decent work and economic growth.

Abstract

Entrepreneurship is increasingly recognized as a vital soft skill for students and graduates, especially those in industrial design, to address contemporary global economic and social challenges. Nonetheless, studies investigating entrepreneurial intention among industrial design students in Saudi Arabia remain scarce and have not been thoroughly examined, despite the crucial role in shaping entrepreneurial intentions and preparedness. This preliminary study discusses the intentions toward entrepreneurship among female final-year undergraduate industrial design students. Accordingly, the study uses a questionnaire to collect data, yielding 36 responses from 5th-year female industrial design students who completed business courses over 15 weeks in each term of the Industrial Design Program, with data collected in 2022 and 2023. Correspondingly, the questionnaire was analyzed using a descriptive quantitative method, with statistical data used to present the results and meet the study’s goals. Specifically, this study aimed to examine the entrepreneurial intentions of 5th-year female industrial design students who completed business courses, in relation to their entrepreneurial tendencies. The study revealed that female industrial design students in their 5th year have a moderate motivation to pursue entrepreneurship. They demonstrated a fair level of interest in entrepreneurship, with an average score of 3.28 on a 1-5 scale. Many of these female final-year undergraduate industrial design students want to become designer-entrepreneurs and are eager to commercialize their projects. Overall, this inclination suggests the potential for increased entrepreneurial activity among them.

Downloads

Download data is not yet available.

References

Aljarodi et al., (2022) Female Entrepreneurial Activity and Institutions: Empirical Evidence from Saudi Arabia https://doi.org/10.1016/j.resglo.2022.100102

Alshebami AS and Seraj AHA (2022). Exploring the Influence of Potential Entrepreneurs’ Personality Traits on Small Venture Creation: The Case of Saudi Arabia. Front. Psychol. 13: 885980.doi: 10.3389/fpsyg.2022.885980

Abdelwahed, N.A.A.; Alshaikhmubarak, (2023) A. Developing Female Sustainable Entrepreneurial Intentions through an Entrepreneurial Mindset and Motives.Sustainability 2023,15, 6210.https://doi.org/10.3390/su15076210

Eid, N.A.A.; Alkhathlan, K.A.; Haque, M.I.; Alkhateeb, T.T.Y.; Mahmoud, D.H.I.; Eliw, M.; Adow, A.H. (2023) Exploring the Entrepreneurial Intentions of Princess Nourah Bint Abdulrahman University Students and the University’s Role Aligned with Vision 2030.Sustainability 2023,15, 16769. https://doi.org/10.3390/su152416769

Islam, M.M., & Alharthi, M. (2024). Business environment’s impact on female students’ entrepreneurial intentions: Gender analysis. South African Journal of Business Management, 55(1), a3962. https://doi.org/10.4102/sajbm.v55i1.3962

Alexandre-Leclair, L., Aloulou, W., and Redien-Collot, R. (2013), “New directions for Saudi Women Entrepreneurial Intentions”, in ICIE 2013: Proceedings of the 1st International Conference on Innovation and Entrepreneurship, 4-5 march, Jordan.

Ilyas, M, (2020) Gender Role Stereotyping and Entrepreneurial Intention Among Saudi Females in International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies DOI: 10.14456/ITJEMAST.2020.167

Alzamel, S., (2021). The Moderating Role of Resource Accessibility to The Theory of Planned Behaviour Components: A Study Of E-Entrepreneurship Intention Among Saudi Women. Journal of Technology Management and Business,6(3)

Osmani M, Weerakkody V, Hindi NM, et al. (2022) The influence of creativity on theentrepreneurial intention of university female graduates: An SEM approach Industry and Higher Education2021, Vol. 0(0) 1–12

Bhatti, MA; Al Doghan, MA; Saat, SAM; Juhari, AS; Alshagawi, M, (2021) Entrepreneurial intentions among women: does entrepreneurial training and education matters? (Pre- and post-evaluation of psychological attributes and its effects on entrepreneurial intention) Journal of Small Business and Enterprise Development Vol. 28 No. 2, 2021pp. 167-184© Emerald Publishing Limited1462-6004DOI10.1108/JSBED-09-2019-0305

Ahmad, Shabir (2024): The impact of product innovation on female entrepreneurship success: A case of Saudi Arabia, Agora International Journal of Economical Sciences (AIJES), ISSN 2067-7669, Agora University Press, Oradea, Romania, Vol. 18, Iss. 1, pp. 1-17, https://doi.org/10.15837/aijes.v18i1.6706

Ramadani, V., Gërguri-Rashiti, S., & Fayolle, A. (2015). Female entrepreneurship in transition economies: Trends and challenges.

Syed, A. M., Alaraifi, A., & Ahmad, S. (2019). Entrepreneurs in Saudi Arabia: risk attitude and predisposition towards risk management. Journal of Entrepreneurship Education, 22(4), 1-18.

Basahal A, 2020) female Entrepreneurship in Saudi Arabia: Motivations And Barriers International Journal of Human Potentials Management (IJHPM), Vol.2 (2), 2020

Alghamdi, Hamdan, Amani.K., El-Hassan, W.S., Aldossari, A.T., & Alrasheed, H.S. (2021). Toward a female entrepreneurship educationcurriculum in Saudi Arabia. Journal of Entrepreneurship Education, 24(5)

Na, J., Choi, Y., & Harrison, D. (2017). The design innovation spectrum: An overview of design influences on innovation for manufacturing companies. International Journal of Design, 11(2), 13-24.

Best, K. (2006). Design management: Managing design strategy, process and implementation. Lausanne, Switzerland: AVA Publishing Muminovic et al. 2019 Research about characteristics of designs from industrial designers and product designers Periodicals of Engineering and Natural Sciences ISSN 2303-4521 Vol. 7, No. 2, June 2019, pp.860-869 Available online at: http://pen.ius.edu.ba.

Liñán, F., & Chen, Y.-W. (2009). Development and Cross-Cultural Application of a Specific Instrument to Measure Entrepreneurial Intentions. Entrepreneurship Theory and Practice, 33(3), 593–617. https://doi.org/10.1111/j.1540-6520.2009.00318.x

Saudi General Authority for Statistics (2022) Q3 2022

Ajzen, I. (1991). The theory of planned behavior. Organisational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749- 5978(91)90020-T

Ajzen, I. (2005). Attitudes, personality, and behavior. McGraw-Hill Education (UK).

Pavan Kumar (2021). Exploring the relationship between students’ inclination to sports and their entrepreneurial intentions Journal of Engineering Education Transformations, Volume 34, January 2021, Special issue, eISSN 2394-1707

Creswell, J. W. (2014). Research Design: Qualitative, Quantitative and Mixed Methods Approaches (4th ed.). Thousand Oaks, CA: Sage.

Downloads

Published

2026-04-23

How to Cite

Mohd Omar, N. F., Wan Omar, W. N. F., Hashim, H. Z., & Anuar, A. (2026). Preliminary Study on Entrepreneurial Intentions Among Female Industrial Design Graduates in Saudi Arabia. EDUCATUM Journal of Social Sciences, 12(Special Issue 2), 153-163. https://doi.org/10.37134/ejoss.vol12.sp2.13.2026